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Increasingly, organisations want to understand more about the performance of their Internet or Intranet channel. Amazingly, many still do not know who is visiting the site, why they come to it, whether they can achieve their goals and how their online brand is valued.
Organisations pour millions of pounds into the Internet every year without the tools or processes to measure the effectiveness and return on investment (ROI).
Online Usability Tools provide the answers to these and other questions. The Usability Company has teamed up with US based Usability Sciences Corporation (USC), one of the pioneers of the software usability field, to bring WebIQ Online Usability Tools to the UK.
If you would like to find out how WebIQ can help you understand more about who is using your site, what they want and how they value your online brand please call or email us and we would be happy to discuss your requirements.
Please visit http://www.theusabilitycompany.co.uk/ services/service/webiq/index.html for a brief summary of the development of online research.
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