Camelot

As operator of The National Lottery, Camelot's role is critical to the lottery's success. The National Lottery, which is regulated by the National Lottery Commission, is the most heavily regulated part of the gaming market. The Commission is charged with three principal responsibilities, one of which is to maximise the returns of The National Lottery to the Good Causes.

Camelot chose The Usability Company to provide usability services including Usability Audits and Evaluations throughout the relevant stages of the National Lottery website redesign. Camelot has also enlisted the help of The Usability Company for its User Centered Design needs for online gaming on The National Lottery website.

The Usability Company has worked extensively with Camelot over the last two years. We have worked across platforms; having completed work on Camelot's Internet and iTV platforms, and we have provided a variety of usability and accessibility services.

The Usability Company is proud to be Camelot's first choice for usability testing and consultancy for The National Lottery website and for the interactive TV site from concept to the development stages.

The Case study illustrates how User Centered Design plays an integral role in developing the most appropriate processes and structure for websites to fit specific business and user needs. The User Centered Design work completed for Camelot required a review of subscription and registration processes, customers' personal account management features and the online gaming process in order to determine the best options for processes and structure. Usability Evaluations were also conducted at key stages in order to test the User Centered Design's recommendations with real users and to inform the User Centered Design and Camelot team in choosing the best fit solutions.

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