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![]() To remain competitive, Internet businesses must have an up-to-the-minute understanding of both the e-customer's activity and quality of experience (The Yankee Group). The average industry-wide conversion rate - the ratio of buyers to unique visitors is only 1.8% 70% of respondents abandon their shopping cart without making a purchase (Bizrate.com) Improving the Usability of your site is a fast, cost effective way to improve your competative position The Usability Company offers 5 main services across the platform. Information Architecture ©The Usability Company 2002 |
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